Amazon’s AI-powered shopping assistant, named “Rufus,” is now live for all U.S. customers in the Amazon mobile app, the retailer announced on Friday. The assistant, which lives on the bottom right of the app’s main navigation bar, is designed to offer customers help with finding products, performing product comparisons, and getting recommendations on what to […] © 2024 TechCrunch. All rights reserved. For personal use only.
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